The Role of Social Media in Marketing

Dean Garth Saloner Introduction to Panel on the Role of Social Media in Marketing
Robert Scoble How Ideas Spread
Loic LeMeur The Corporate Social Networking Manfesto
The Power of Social Technology

Student Presentations

My Haiti Story
Heard Great Things
New Graduate Network
HP Sustainability

Engineering Virality Bootcamp

Overview: Julio Vasconcellos
Left Brain Approach to Virality Jeff Clavier, Mark Hendrickson, Ben Katz
Right Brain Approach to Virality: Matt Wyndowe, Ed Baker, Dave McClure