Publications
Scoot: Singapore Airlines’ Low-Cost Carrier Strategy
(with Jesper Sørensen, Debra Schifrin). Case No.SM321, 2021.
- Type: Cases
- Topic(s): Organizational Culture
(with Jesper Sørensen, Debra Schifrin). Case No.SM321, 2021.
(with Jesper B. Sørensen, Jaclyn C. Foroughi). Case No.SM233, 2019.
(with Debra Schifrin). Case No. L-34, February 2019.
(with Davina Drabkin). Case No. SM233, 2014.
(with Xavier Lederer). Case No. SM200, 2011.
(with Victoria Chang, David Hoyt, and Hayagreeva Rao). Case No. SM188A, 2010.
(with Victoria Chang and Hayagreeva Rao). Case No. SM188B, 2010.
(with Greg Powell). Case No. E188, 2008.
(with Greg Powell). Case No. E187, 2004.
(with Greg Powell). Case No. E153, 2003.