Debra Schifrin

How to Cultivate Purpose (and Autonomy, Collaboration, Excellence) in Companies

• Debra Schifrin, Jake Poses, Jennifer Aaker, Sara Gaviser Leslie, Sophia Pink
• M377
• 2019

Leading with Humor: Bare, August Capital, Second City

• Anne Libera, David Hornik, Debra Schifrin, Jennifer Aaker, Kelly Leonard, Leslie Blodgett, Naomi Bagdonas
• M367
• 2018

How Stories Drive Growth: Skype

• Debra Schifrin, Jennifer Aaker
• M348A
• 2014

How Stories Drive Growth: HSN

• Debra Schifrin, Jennifer Aaker
• M348B
• 2014

How Stories Drive Growth: Brit + Co.

• Debra Schifrin, Jennifer Aaker
• M348C
• 2014

How to Cultivate Happiness in Companies Five Caselets

• Debra Schifrin, Jake Poses, Jennifer Aaker
• M346
• 2013

JetBlue Creating a Social Brand

• Debra Schifrin, Jennifer Aaker
• M343
• 2012

The Business Case for Happiness

• Debra Schifrin, Jennifer Aaker, Sara Gaviser Leslie
• M345
• 2012

BabyCenter Creating a Social Brand

• Debra Schifrin, Jennifer Aaker
• M341
• 2012